REDKEN SHU UEMURA BEAUTY REPORT *Fall 2003*
Shape
The soft shapes of seasons past, created with fringe and razored texture, have evolved into strong structured outlines for Fall 2003. Leon Gorman and Joseph b. for Cutler NYC/Redken explain that hair silhouettes will be far more blunt and heavy this season with a real thickening in the texture.
The finish is also a focal point for fall. Straight or with controlled curl loosely brushed out, long or short - it has to be matte. Try: Redken smart wax hot/coldtexturizer for a matte finish and spray starch heat memorystyler to control texture.
Kris Sorbie and Chris Baran, global artistic directors for Redken, describe the concept as "architectural discipline, bobbed shapes with angular accents. Strong exteriors, sleek seamless layers hugging the neck and arched sides."
Color
Contradictions and bold solid statements will compliment the structured shapes of the season. Veneers of color contrasting the base shade -- warm against cool, copper against violet, blonde against brown, discord against discipline. Interior designing the cuts with color deliberately placed to draw attention. The result is a darker foundation and framework around the face and a lighter polish on the surface.
Ask your salon professional for Redken Color Fusion Advanced Performance Color Cremes or Shades EQ conditioning color gloss - the #1 long-lasting, no-lift, non ammonia demi-permanent haircolor in America.
To help keep haircolor looking fresh and vibrant, use ColorExtend shampoo, conditioner and total recharge inner hair fuel for a shot of cuticle-reinforcing ceramide.
Specific Needs. Simple Solutions. Redken -- urban creativity inspired by the streets, beauty powered by science and innovation, and artistic expression that knows no limits. Creating the buzz, setting the pace, establishing what's new, what's now and what's next.
source: Mercedes-Benz Fashion Week/RedKen
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